Does Gatsby love Daisy Essay

Does Gatsby love Daisy or the aura of wealth that she owns? The Great Gatsby is F. Scott Fitzgerald’s masterpiece about various themes such as class, love and wealth. One of the themes highlighted is romantic affair between two main characters: Jay Gatsby and Daisy Buchanan. Gatsby is clearly obsessed with Daisy, however, it is doubtful that those strong feeling is a proof of love. This essay advocates that Gatsby does not love Daisy but the wealth she symbolizes. Firstly, wealth is the origin of Gatsby’s obsession with Daisy. Gatsby believes he is â€Å"the son of God† (Fitzgerald 105) and struggles to civilize himself into a wealthy man. When he is a poor soldier, he meets Daisy, â€Å"the first ‘nice’ girl† he has never met (Fitzgerald 158). Throughout the story, it is found that she is ‘nice’ because she is â€Å"the golden girl† with the voice â€Å"full of money† (Fitzgerald 128). Gatsby equates Daisy with luxurious things around her (1) and â€Å"[is] overwhelmingly aware of the youth and mystery that wealth imprisons and preserves, of the freshness of many clothes and of Daisy, gleaming like silver, safe and proud above the hot struggles of the poor† (Fitzgerald 160). He is attracted by her beauty but that beauty is also a gift of richness. From the beginning, the trigger of his love for Daisy is merely his worship of Daisy’s wealthy life. Moreover, Gatsby nurtures Daisy’s love for him by showering it only with his wealth and success. He throws lots of big parties to attract Daisy’s attention. Additionally, after five years being separated from Daisy, what Gatsby worries about when he meets her is not whether she misses him but whether his mansion looks well and the first place he wants her to visit is his splendid house (2). He keeps showing off his belongings and asking Daisy to check whether she is impressed. When â€Å"he [revalues] everything in his house according to the measure of response it [draws] from her well-loved eyes† (Fitzgerald 98), it is clear that Daisy’s recognition of his achievements concerns him the most and Gatsby overestimates the importance of material passion in his relationship with Daisy. In the end of the story, when Gatsby is willing to scarify his life-work and fame to save Daisy from being a murderer, this event is argued to be an evidence of love. However, as he desires her in the same way he is in pursuit of the glory of success and Daisy is only a supreme object helping him to strengthen his achievements, the act of protecting her is merely to protect the thing he longs for in his whole life. To conclude, passion Gatsby has with Daisy  cannot be called love. His emotional obsession with her results from his mental obsession with material life. Besides, in Gatsby’s belief, Daisy’s love is kept in existence by his giant property and what he does is just feed this love with money. Works Cited Fitzgerald, F. Scott. The Great Gatsby. Ebook.

Disguises

Making it â€Å"What You Will† Shakespeare's Twelfth Night's subtitle, â€Å"What You Will†, entices the thought that you can make the play what you'd like it to be. The audience isn't the only group that gets to change the shape of the play however. Through disguises and false identities, the characters in the play are able to alter the play in an attempt to fulfill their needs. Viola does this successfully by using her disguise as a servant to get close and personal with Orsino, who she would not have been close to normally. Sir Andrews guise on the other hand, doesn't work as well as he'd hoped.His attempts to cloak his true Joking, fun-loving personality with a mask of machismo. His disguise ends up turning Olivia off, instead of on. For both these characters, their attempts to change who they are, and make the play what they will, work to reconstruct the plot of the play. Viola's pursuit at catching Orsino's eye was easily done once her disguise abled her to get cl ose to him. Without her disguise, she would be viewed as Just another woman trying to compete for Orsino's love, which he proclaims is only for Olivia. In act 2, cene ‘v, Orsino opens up to Cesario, his trusted confidant.He talks to Cesario and tells him all about how he views love. He explains to Cesario that, â€Å"For, boy, however we do praise ourselves, Our fancies are more giddy and unfirm, More longing, wavering, sooner lost and worn, Than women's are,† (II, iv 30-34). This helps Viola, as she's able to understand that men, especially Orsino, have wavering affections towards women, so she should not worry about his love for Olivia. Without her ability to get Orsino to confide in her, she wouldn't really know what to do or how to act owards him.Gaining this information, she's able to act on it in a way that completely alters the play. Sir Andrew tries instead to b act how he thinks Olivia would like him to. He expects that she, like all other women, is attracted t o a macho, strong man. However, he couldn't be more wrong. He tries to seduce her this way for the majority of the play until he eventually learns that has been the thing that has scared her away from him the whole time. It isn't until he challenges Viola to a duel that he realizes he's sunk to deep and his chances with Olivia are over.Had Sir Andrew actually gone along with whom he was, he may have had a better chance with Olivia. He couldVe negated the whole love triangle by taking Olivia out of the game, but he altered the plot in a way which he couldn't do that. Both of the characters try to disguise themselves to improve their chances with their lovers. While it works for Viola, who finds out a lot about Orsino, it doesn't work for Sir Andrew who only scares Olivia away. Whether they were successful or not, the two of them altered the plot of the play by trying to make it â€Å"What You Will†. Disguises By therealestging

Abiotic and Biotic Factors Review

In time immemorial living things (the biotic factors) and non-living things have been interacting with one another for one reason, which is to survive. Both factors Interact in one grandiose community where-in all forms of ecosystems, such as: desert, savanna, tundra, tropical rain-forest, and the like; are deem to be found and this community Is our planet earth.As found In many textbooks and other science oriented reading materials, the earth Is also considered as an ecosystem as well because it has been a place where both non-living and living things coexist and intermingle with each other to set balance in planet earth because the absence of either the biotic or biotic factors, especially the biotic factors, would set a great impact to the hierarchy of living creatures. But ever wonder how these two factors work together to maintain equilibrium in this planet we live in?Biotic factors as mentioned earlier are the life forms composing an ecosystem like humans, animals, fungus, bact eria and viruses. Biotic factors also include the byproducts created by these living things such as excretes of human, animals and Insects, honey created by the bees, dry leaves that falls off the trees, and even these living things bodies as these creatures decay when they die. On the other hand Biotic factors are those things that are non-living yet contribute to sustain the lives of each and every living things that lives on land, water, and in air.Some samples of biotic factors are the atmosphere where fundamental gases needed by living organisms are found, the soil where we step on, the climate of an area, the four seasons (namely: winter, spring, summer, and fall the water we drink, pollutants, eight intensity, temperature, humidity, and etcetera. These two factors co-exist in an ecosystem in a way that one way or another both or one will benefit from each other and have a symbiotic relationship. From this symbiotic relation interaction of biotic factors and biotic factors hap pen.When we say relationship we talk about the bond between two or a group of anatomic or polyatomic matter. The word atom was used to emphasize that formation of bond doesn't only includes living matters because a relation can take lace also between living and non-living matters or even with both non-living matter where-in either one will only benefit or both will be bona fide beneficiaries in the process of surviving. Relationship of biotic and biotic factors may come in deferent ways.It can be in the form of mutuality where both suffice each other needs. Like for instance, the relationship of an explorer (a kind of bird) with a rhinoceros or a zebra. The explorer cleans the top of the rhinoceros or zebra and get rid of the lice's that rhino and refer have and In return the rhino or zebra provides food to the explorer because the dirt and Insects on top of them already serve as the birds food. Another form of relationship In an ecosystem Is commercialism where one organism benefit s from the other without harming it.An example if this is the interaction of sea anemones which commercialism relationship, the clownish is protected from their predators because the tentacles of the sea anemones keep these predators away from the clownish by stinging them. Other class of relationships are parasitism, where one benefits the there by harming the other organisms such as the relationship of human and tape worms, and nationalism in which one strives to survive by inhibiting or destroying the other specie but not harming it.Unlike commercialism, the relationship that takes place in an nationalism relationship are somehow mutual however in this relationship strong species are believed to survive over weak ones like when a herd of cows competes with a few number of horses in a grassland. In this scenario the greater number of species (in this case, the cows) will greatly consume almost all the odds (the grass) while the less number will have less of the hundred percent foo d.Noticed that the aforementioned relationships and examples involves interactions of biotic factors. How about the interaction of biotic and biotic factors? Wonder how these two intersects to built a bond? Apart from what we know about how biotic factors that these pertains to the non-living bodies of an ecosystem, involvement of biotic factors in maintaining balance to ecosystem is said to be very essential because without it the whole system would not become functional thus crushing whatever follows on the system.The reason behind this is that these biotic factors are the primary agent in sustaining life because they are the sources if energy of all the living bodies and they compliment with biotic factors in the formation of the food web. An example of this is the sun, sun is a non living body and the source of energy of every living body specially plants. Sunlight is needed by plants in manufacturing its food via the process if photosynthesis. Also other biotic factors such as water and air contributes to the process of photosynthesis.Later on this plant will be eaten by a at or other animals that are herbivorous or plant eater then this creature that has eaten the plant will then be eaten by another specie and transfer of energy takes place. Furthermore as the process of energy transfers ensues there will be a time that the last consumer who receives the least energy will be decomposed and turn into nutrients, which is also a biotic factor, and finally will be useful again for the manufacturing of foods for the plants then the whole cycle continues. This is how biotic and biotic factors interact to stabilize balance in an ecosystem.

Company Analysis - Methanol Chemicals Company PLC Research Paper

Company Analysis - Methanol Chemicals Company PLC - Research Paper Example In general, the company is engaged mainly in the manufacture of methanol of premium grade like formaldehyde. The company has earned a reputation of being a world class company. It has also earned a reputation as dependable and a quality manufacturer that possess very sophisticated logistical support and marketing system. The company is committed to advance in its leading position in the manufacture of chemicals by the way it undertakes its investments and this will be achieved by intensified research and development and with the production of tailor made products which will be made to meet the specific needs of the customers. To remain competitive in the market, the company also plans to increase its methanol capacity to the production capacity of231,000 tons a year. Industry overview and competitive positioning Methanol Chemicals Company PLC operates in a manufacturing industry where it manufactures agricultural fertilizers, solvents, pharmaceuticals, laminates for the wood industry and various types of concrete admixtures. The company offers diversified products with 26 different products in more than 50 countries across the globe, which provides profitability and flexibility for the company. The company has performed well financially in the past years and this is provided by the sustained economic growth and profitable operations which have been experienced in the company. The company operates in a very competitive environment but it has been able to gain competitive advantage over all its competitors, making it a global leader in the industry. The existing economic environment had a huge impact on the performance of the industry. That is, the existing economic growth in Saudi Arabia has led to an increase in the company performance with high profits resulting from increased economies of scale. Investment summary The performance of the company has been increasing in terms of investment for the last five years. This is given by the increase in the amount of s hareholder value in the five year period. The company seems to have acquired investor confidence and this has made the company to be in a position of trading 2,116,530 shares in the last three months which were trading at a price of 2.43 per share. The company has also recorded an increase in shareholders’ equity, the share capital, share premium, statutory reserve and retained earnings for the last five years – a clear indication that the company has had high investor confidence which has made the investors heavily invest in the company (Brown and Reilly, 2012). Valuation The company uses market value as its valuation technique. This method is applicable for quoted companies only and is determined by multiplying the quoted share prices and the number of issued shares. This valuation method takes into consideration the perception of the investors on the performance of the company and the capabilities of the management in delivering a return on their investments. For ex ample, the market value of the company by the end of the first quarter of 2012 was 66,380,450 with a market capitalization of 2,116,530 – a clear indication that the company was performing better in the market (Pendlebury and Roger, 2004). Financial analysis There have been fluctuations of the performance of the company during the last five years. This is indicated by the fluctuations in the company’s current ratio, profit margin, solvency ratio, price earning ratio, return on assets and

Improving the General Health of People with Learning Disabilities Essay

Improving the General Health of People with Learning Disabilities - Essay Example The mental health, consequences of behavior on health and epilepsy management of these patients is focused mostly by psychiatrics who addresses the discrepancy in clinical health and practices. Introduction Inequalities in health status The achievement of better health is an apposite goal for all, including those with learning disabilities. Characters with learning disabilities are heterogeneous in nature and exhibits needs that vary. The impact of environmental and social factors on health matters is definitely bigger in these groups. Gates (2009) Improved health is likely to improve the quality of lives of the families and individuals of the affected population, thus the need to remove great differences between those learning with disabilities and the public population will be strong. I will in this article discuss the areas that need to be improved for the learning-disabled which are high in disparities among healthy care related matters. Some of these include: A distinction in he alth as a result of increased mortality, morbidity, rise in negative decider of health such as increased poverty and a variation in health care as a result of unequal and inequality of health services to the learning-disabled.(Fraser 1998:293) I will focus on the issues and details that must be considered in order to make the necessary improvements in health matters. I consider tackling five areas in particular, which include: health needs the disparity in health, barriers to better health, health provision in primary care and fully addressing the disparity in the health care for the learning-disabled. Disparity in health The issue of indifference of health care Gates (2009) must be addressed in order to reach an appropriate development in health to the same level of health care that the public population enjoys. Inequalities in health care and access were an issue of health disparity in the past, as minor ethnic groups were the most affected between the population and the groups in health care facilities. Recently, Surgeon (2002) has focused their interest on disparity for those with learning disabilities. This concept adds a spotlight to the appropriate planning of services. However some difficulties are present particularly when intending to allow for the effects of etiology of the recipients disability on any obvious disparity. For instance, Gates (2009) relentless advances in accident prevention measures, in treatment induced abnormalities and cases of epilepsy may cause a reduction in disparity in various groups among the population. Health needs Welsh (1996) suggest that citizens with learning disabilities have mutual specific and general health needs. This should be provided within the primary health care environment. Common morbidities occur at greater frequencies that arise from professional health needs that are related with definite medical conditions. The conditions are not one of their kinds to individuals with learning disabilities as they have a high prevalence in the population resulting in an important part of health assessment. This has brought to the table that a consensus can be of; sensory deficit, epilepsy and disturbance in the behavior and psychology among the learning-disa

Statistical coursework Example | Topics and Well Written Essays - 1500 words - 1

Statistical - Coursework Example Beta is the gradient of the model line. Nonetheless, for ADM, BLT, AV, CPG and RIO Company, there was no significant beta to explain the market risk since t-statistic was less than the critical value. Generally, alpha, the constant, illustrated how much worse or better the company performed than CAPM predicted (negative alpha illustrated how much worse the fund performed and vice versa). The quality of our model was illustrated by our R2. While an R2 of 1.0 would imply that our model fit the weekly data perfectly (100%) and that the performance of the funds were explained by their risk exposure, as estimated by beta, this was not the case as evidenced in different R2, s in the Table 1. According to Reilly & Brown (2012), variation of stock returns is the concern of any shareholder. As such, most models are not interested in finding out the most convenient way of determining stock return but to see which macroeconomic factors determine the variation of stock return. CAPM is a simple model that is perceived on sound reasoning, some of the assumptions that look like the model are unrealistic. Rather than simply just broadening an existing theory, Albright, Winston & Zappe (2009) propos this concern by giving a completely different model: the Arbitrage Pricing Theory (APT). Being the opposite of CAPM, the current developed APT starts with the assumption that arbitrage opportunities should not be found in perfect financial markets. This thought is a little bit restricted than those needed to develop the CAPM. Bruns (2013) claims APT starts by assuming that there are n factors, which cause asset returns to significantly differ from their expected values. Secondly, it adopts systematic risk (beta). CAPM considers systematic. This has been assumed in other return models, like the dividend discount model (DDM). Systematic or market risk is a fundamental variable because it is one does not see it therefore cannot be

International Relations Theory Essay Example | Topics and Well Written Essays - 1250 words

International Relations Theory - Essay Example Realism helps us see how the lack of hierarchy in authority at the systemic level creates rules that confine the choices available to states. Similarly, the emphasis on power explains why some states are more successful in achieving their goals than are others. This approach to world politics called realism has a long, distinguished history and offers a coherent, parsimonious explanation for much of what goes on across the globe. Realism theory is different from liberalism and postinternationalism. Liberalism promotes the freedom to pursue economic gain, liberty to participate in the affairs of public life, respect for political human rights, and minimal government. Postinternationalism comes from the presumption that accelerating change and deepening complexity are the major tendencies at work in the world. Realism, liberalism, and postinternational polaics paradigms have some common elements but they also rest on different and contradictory, premises. Hans Morgenthau (1948) first expounded a theory on international relations which explained the past and current events and which will be the likely direction and shape of future relations. Morgenthau's ideas is similar to writings on world politics and represented continuity with the past. The realist approach stems from Thucydides, the chronicler of the ancient Peloponnesian War, who wrote, "The strong do what they have the power to do, the weak accept what they have to accept." Thucydides pushed for a first-class navy and the wealth of empire gave an edge to Athens. (Thucydides, 1978). It was "the growth of Athenian power and the fear this caused in Sparta" that, in Thucydides' opinion, caused the war. The fact of Athenian power and the fact, known to his readers, that Athens ultimately lost the war creates a terrible tension in his book. (Robert Connor, 1984). Athens, a powerful state lost the war because it overextended itself and fell victim to its own sense of grandeur. Its ci tizens forgot the necessity for moderation and denigrated the virtues of taking justice as well as advantage into their political calculations. Power, as expressed in ships and money, and the moral character of the warring cities accounted for the final outcome of the war.Power holds the two strands of realism that have evolved in the modern era. Traditional realism, which evolved in the 1930s and in the post-World War II period, is a form of realism grounded in a view of human nature. It points out that humans are self-interested, rational, and seek power; qualities that lead to the consistent, regular behavior of states. Traditional realism holds that we live in "a world of opposing interests and of conflict among them, moral principles can never be fully realized, but must at best be approximated through the ever temporary balancing of interest and the very precarious settlement of disputes." (Buzan, et.al., 1984).Neorealism or structural realism, highlights the structure of the international system rather than human nature to account for the behavior of states. Individual preference does not particularly count, since the individuals themselves do not matter a great deal in explaining the behavior of states. This theory proposes that the lack of central authority in the international system causes states to behave the way they do. The set-up of the international system forces states to attend not just to their own interests but to any changes in the power of other states. Realism

One Day Training Programme for Big Idea Limited Assignment

One Day Training Programme for Big Idea Limited - Assignment Example Since the company lacks experience in managing such events so it has approached our consultancy firm to design the way in which such a training programme can be managed. Concept of Project Management (PM) and its strategy All over the world, most of PM practitioners prefer to use Project Management Board of Knowledge (PMBoK) and Projects In Controlled Environments (PRINCE2) methodologies as they are the standardized ones. According to PMI (2008), both methodologies suggest that the projects should get started with a Project Initiation phase that helps in identifying the main requirements of the owners. However, in case of Big Idea Ltd., preparing a Feasibility study or Business case is most appropriate which is the latest tool used by PM practitioners (Field & Keller, 2007). Business case is described by Gardiner (2005) as a tool that is standard in Project Management with the aim of providing analysis of three crucial features of projects i.e. managerial, technical and financial so that a solution can be derived in accordance with the customer’s set of requirements. Business case has been used by Project Management practitioners as it eases the management team in making sound decision in future about project related to its objectives and scope (Ali, Anbari, & Money, 2008). Since Project Initiation Phase is of utmost importance in every project, it is vital for the PM practitioner to ensure that this phase is properly worked out. According to Kerzner (2009) and Turner (2009), Project Initiation phase must have to two outputs; one is there should be an appointed Project Manager and second output is Project Initiation Document known as PID. While the process of initial project development is progressing and project objectives are being defined, PM practitioners identify two sets of factors that will be used for measurement of project’s success (Haas, 2006). According to PMI (2008), the first set of factors is made from the success criteria which com prise of dependents variable that will assess the successful project’s outcome i.e. time, quality and cost. While, second set of factors set comprise of success factors that consist of independent variables that have influence on success criteria’s successful achievement i.e. project assumptions and constraints. Figure 1: Project Life Cycle Source: Lock (2003) The project objective for Big Idea Ltd can be defined as: To design and prepare a one day UG Project Management Training Programme for Level 3 Undergraduate students to make them understand the application of Microsoft Project and Critical Path Analysis for delivery on 1st September 2012 with a maximum budget of ?40,000. When the project initiation phase ends and project is approved by the concerned authorities, the next phase of the project life is project development phase. Olsson and Magnussen (2007) and Shenhar (2008), the second phase of Project Life Cycle is the most crucial one as at this stage the project is either made or broken. At this stage, the project is refined as formation of project team takes place along with setting of various plans and activities for implementation, monitoring and control are completed. Project Development phase helps in setting the project boundaries and identification of details and requirements of the projects (Kwak, Anbari, 2008). Turner (2009) defined the second phase as the identification of activities that will allow operations

Can the fund by IMF save the world economy Essay

Can the fund by IMF save the world economy - Essay Example The functions of the IMF are quite broad and it ranges from enhancing monetary cooperation between nations to maintaining an acceptable level of balance of payment. Other functions include promoting stability of exchange rate, ensuring smooth flow of capital and providing funds to nations. Providing financial assistance is one of the major functions of the IMF so that problems relating to balance of payment can be reduced (Weiss, â€Å"International Monetary Fund: Background and Issues for Congress†). Monitoring the fiscal and monetary functions of nations under its membership and technical advice are also functions of the IMF. The purpose of this paper is to highlight the role of IMF in helping to protect the world economy. The paper is divided into five main sections. The chapter of literature review focuses on the key economic theories in explaining the role of the IMF. The methodology chapter briefly discusses the methods of conducting this essay and the section on results provides empirical verification of the ways in which the countries has performed with the help of the funds provided by the IMF. Historically, the mechanism of working of IMF is rooted in the Keynesian macroeconomics. The IMF is essentially a monetary organization that focused on the monetary help to adjust balance of payment of a country. The works of Friedman (1950 cited in Davidson 64) regarding floating exchange rates and monetarism had influenced the functioning of the IMF. Keynes was one of the founding fathers of the IMF and he had applied his countercyclical monetary and fiscal policies to combat unemployment and recessions. However, over the years the functioning of the IMF had changed dramatically with the evolution of the new classical macroeconomic ideas. The proponents of the Keynesian and the post Keynesian theories had suggested that uncontrolled flow of capital makes countries highly vulnerable to events like banking crisis and

Research Project Paper Example | Topics and Well Written Essays - 2000 words - 1

Project - Research Paper Example Ubuntu is a completely open source operating system which is designed using the methodology of a Linux kernel. While Linux had already made a mark as an enterprise server medium in 2004, it did not offer software free of cost for everyday computer use. A group of them ventured to develop a simple desktop which they called Ubuntu. Their objective was to integrate Linux into the social and economic fabric by offering free software on consistent terms and conditions, and to finance it through the various services offered by Canonical (Helmke & Graner, 2013). Ubuntu’s differentiating quality from the other products of Linux lies in the fact that it does not endeavor separately in developing upscale versions and the regular, free of charge, ‘community’ ones. There is a collaboration to produce a distinct, superior quality edition, which is maintained on a regular basis for a committed period of time. The release of a particular version as well as its maintenance is fre e of charge for everyone. Ubtutu’s version 4.10, which carried the code name of Warty Warthog, was unveiled in October 2004, and there was already much enthusiasm about this new operating system. In just a year’s time follow this, the number of Ubuntu users swelled, and the company boasted sales of literally a massive amount of free software. With regards to the governance of Ubuntu, volunteer experts from the world over have undertaken the responsibility to look after the most important and crucial aspects of this software. Canonical is not solely involved and it is therefore an established fact that the Ubuntu project is maintained through a connection between Canonical and the thousand of independent experts who apply their skills to render Ubuntu the Operating System of choice for all its users (Grant, 2012). With the recent growth in demand for light, mobile desktop connectivity, as well as on the Cloud data environment, Ubuntu has evolved further, leading the pac k of software and OS developers in both areas. There is the Ubuntu Netbook version as well as the Ubunti Enterprise Cloud. These have established rather lofty standard for effective and efficient information dissemination as well as management. The Amazon EC2 and Rackspace’s Cloud both carry the Ubuntu editions, and it also comes installed on desktop PCs distributed by Dell, Lenovo, and several other vendors. 2. Features Ubuntu consists of several software equipments, most of which are sold without any licensing fee. The main objective of Ubuntu is to provide a user friendly, solid, and risk free operation system platform. Its Ubiquity installer makes it easy to fix it onto the hard drive of a computer, and there is no need to reboot the machine beforehand. There is much focus to availability and access to Ubuntu for an unlimited amount of users. The Ubuntu desktop is rather prestigious in appearance, stylish yet simple. Its speed is rapid, it is reliable and secure, and offe rs numerous features which allow for a unique computing experience. Among these features, there is web surfing, office applications, socializing and emailing facilities, music and mobile accessories, photography and images, the Ubuntu Software Centre, and Ubuntu One. This last one is the

Foreign Corrupt Practices Act Essay Example | Topics and Well Written Essays - 1250 words

Foreign Corrupt Practices Act - Essay Example While the Act was initially seen as being bad for US business abroad, the long-term effects have been for the benefit of US companies both domestically and internationally. The Foreign Corrupt Practices Act (FCPA) of 1977 was implemented to further restrain the practices of American business in the areas of using undue influence in international business. According to the Congressional Research Service the FCPA was, "...enacted principally to prevent corporate bribery of foreign officials" (Seitzinger). Before the Act was passed, there were cases of corporations using secret funds to influence and bribe foreign officials. The government contended that these illegal payments, "...affected adversely American foreign policy, damaged abroad the image of American democracy, and impaired public confidence in the financial integrity of American corporations" (Seitzinger). The FCPA also reasserted the ideals of fair trade and anti-trust policies by curtailing the unfair practices that might place a corporation in an unfairly advantageous position over a competitor through a corrupt practice. While these business practices had been outlawed by the array of prev ious legislative acts, the FCPA codified and focused the illegal activity under one act. The FCPA of 1977, and the amendments of 1988 and 1998, specifically prohibits the bribery of any foreign official and making false or misleading entries into a company's financial records. Prior to the FCPA, companies would use slush funds to make payments to foreign officials to gain a business advantage. Often these payments would be incorrectly described in their accounting practices (Johnson). In addition the FCPA also expanded the definition of 'foreign official' to include not only highly placed government officials but also private persons who may have a function similar to a government employee. This could include contractors working on government contracts or doing business with a foreign government. The FCPA further outlawed the practice of influencing regulatory policies and the obtaining of permits or licenses through fraud and bribery. The FCPA also further defined and prohibited the practice of "willful blindness" where a company pays money and does not make an inquiry that any reasonable person would make as to the use of said money (Johnson). The FCPA does not differentiate between a bribe that succeeds and an offer that fails or is declined. The Act defines corruption as the intent to unfairly influence. There are two sections that define the enforcement of the FCPA. There is the criminal provision that is enforced by the US Department of Justice and the civil portion that is enforced by the Securities and Exchange Commission (SEC) ("Foreign Corrupt Practices"). The SEC also has responsibility to monitor and enforce the accounting standards set forth in the Act. The criminal fines for violation can be quite extensive. The corporation can be fined up to $2 million, while individual violators can face fines of up to $100,000 and be sentenced to 5 years in prison (Shaheen and Geren, 3). Shaheen and Geren further note that the corporation is banned from reimbursing the fines and penalties levied against an individual violation. The fines that can be levied by the SEC for

Mice and Men Essay Example for Free

Mice and Men Essay There are a number of characters in Of Mice and Men who have dreams of a better life. These characters include George, Lennie and Candy, who dream of a farm of their own, and Curleys wife, who dreams of becoming a glamorous Hollywood actress. In this essay I will discuss their dreams and the effects on the novels characters when their dreams are unfulfilled. The central characters in Of Mice and Men are George and Lennie. Their dream is introduced to the reader in the first chapter, OK. Someday were gonna get the jack together and were gonna have a little house and a couple of acres an a cow and some pigs and An live off the fatta the lan, Lennie shouted. An have rabbits. George and Lennies dream is to leave behind their lives as travelling workers and have a place of their own where they can settle down. For Lennie the dream of living on their own farm is closely connected to looking after rabbits. Perhaps this is because the only way that Lennie can actually relate to the dream is through the idea of something practical and touchable which relates to his tactile qualities. Clearly, the material aspect of owning his own land means very little to Lennie. At the start of the novel we learn that Lennie likes to pet soft things, like mice and rabbits. It is this trait that eventually leads to Lennies downfall when he tries to smooth Curleys wifes soft hair. However, for George the dream of the farm has other benefits. Firstly, George can see the practical, economic advantage of owning their own place. If I was bright, if I was even a little bit smart, Id have my own little place, an Id be bringin in my own crops, stead of doin all the work and not getting what comes up outta the ground. Yet it is not just the practical benefits of owning a farm that attract George to this dream. We learn that George has no family I aint got no people, and it seems as though the dream of a farm also represents the notion of home to George. An wed keep a few pigeons to go flyin around the winmill like they done when I was a kid Wed jus live there. Wed belong there. So, for George, the dream of a farm offers a psychological antidote to his rootless, travelling life and gives him a sense of belonging. Another attraction of the farm dream is that it gives George the promise of some sense of control and autonomy in his life. In his conversation with Candy about owning a farm, George says: Spose they was a carnival or a circus come to town, or a ball game, or any damn thing. Old Candy nodded in appreciation of the idea. Wed just go to her, George said. We wouldnt ask nobody if we could. Jus say Well go to her, an we would. This shows how powerless George feels in his life and how much power employers exercised over their workers at that time. Another example of George and Lennies powerlessness is shown after Lennies fight with Curley, the bosss son; when Georges immediate concern is that they will be canned or dismissed. However, in this situation, they retain their jobs because Slim steps in and persuades Curley to say he got his hand caught in a machine. In Chapter 2 when George and Lennie discuss their dream they are overheard by Candy, the old swamper. Candy is immediately swept up with the idea of owning their own farm and offers his savings to them to make the dream come true. At this point in the novel it seems as if the dream could actually become a reality. They fell into silence. They looked at one another, amazed. This thing they had never really believed in was coming true. George said reverently, Jesus Christ! I bet we could swing her. His eyes were full of wonder. What is interesting is that at this point in the novel the dream of the farm actually moves from being a pipe dream which will probably never happen, to an achievable goal which is actually within their grasp. It is Candys involvement that makes this change take place. Although Candy shares Georges reasons for wanting a farm, there is also an extra dimension for Candy wanting to live on their own place. We get the sense that Candy feels redundant, useless and vulnerable because he is old and has lost his hand. Candy feels uneasy about his future: Theyll can me purty soon. Jus as soon as I cant swamp out no bunk houses theyll put me on the county. So for Candy the dream of the farm means independence nobody could can us, because in his present situation he is entirely dependent on the bosss tolerance and charity. In the novel, this is partially demonstrated by Carlson shooting Candys dog earlier that evening. In an echo of Candys own situation of the ranch, Carlson, without much pity or concern, shoots Candys dog because he is old and it is inconvenient to keep him because of the smell. It is not hard to imagine that Candy feels there is a parallel between his own situation and his dogs. Candys attachment to the dream of their own farm is demonstrated in Chapter 5 when he realises that all hopes of the dream have come crashing down when he discovers Curleys wifes dead body: You God damn tramp, he said viciously. You done it, dint you? I spose youre glad. Everbody knowed youd mess things up If they was a circus or a baseball game we would of went to her Never ast nobodys say so.

International Crime Statistics In Japanese Society Criminology Essay

International Crime Statistics In Japanese Society Criminology Essay International crime statistics indicate that the crime rates for most offences are significantly lower in Japan compared to those among Western European nations. To what extent could the relatively low Japanese crime rate be explained in terms of the social organisation of Japanese society?   When looking at comparative criminology, Japan is a good example. This is because the majority of the criminal justice system in Japan is borrowed from other countries and then adapted to fit in well with Japans cultural traditions. They look at the fundamentals of social institutions from other countries and adapt them to fit in with their heritage. By comparing and looking at the systems in other countries it can help to establish an appropriate and useful way of carrying out their justice systems. The increase in the economy in Japan in the 1980s and 90s drew interest from business people around the world. Also, along with this there was interest with justice officials on the success with Japan on responding to the crime problem. However, the accomplishments must be seen in light with its cultural heritage. Japans criminal justice system is interesting as they have successfully provided an effective response into the crime problem and have also adopted the guidelines and methods of the criminal justice systems in other countries to fit in with their own. I will be looking at informal social methods of control as this contributes greatly in keeping the crime rate low in Japan. The following statistics show crime rates in Japan compared with other western European countries: The Sixth United Nations Survey of Crime Trends and Operations of Criminal Justice Systems between 1995 and 1997 showed that in 1995 the total crimes recorded in Japan stood at 1,421 per 100,000 population compared with 8,168 in Germany and 4,331 in Switzerland (UNCJIN, 19th January 2001). Finch (2001) found, using statistics from the Heisei 0nen no Hanzai, that in 1994 the Japanese homicide rate stood at 1.0 (per 100,000 population) while France stood at 4.7 and the UK at 2.7. The 2005 survey showed that Japan had a corruption rating of 6.9 compared with 8.6 in the UK (Transparency International, 2005). It is thought that the decline of crime has been linked with the decline in the increase of population due to post-war industrialization and the continuing urbanisation and the fact that there were fewer younger children. In spite of this, there has been an increase in crime since industrialization and urbanisation in western countries.  This then shows that it does not explain that post war industrialization and urbanisation is the reason for the decline in crime in Japan. Japan has  changed in a similar way to western countries in this sense but the difference is that Japan has not undergone the same cultural transformations.    Although Japan is not a rich country it has become an industrial giant since World War 2. It is the only non-western country that has become industrialised and they export a number of products. The Japanese saw how expanding and becoming more industrialised would have a positive impact on their economy. They have been successful because of their competitive spirit. This style is rooted in the traditional cohesiveness of society marked by a sense of conformity and uniformity. This can then explain why a lot more attention is focused on the group rather than the individual. (Reischauer 1977) explains that the reliance upon the group is illustrated in a number of ways. For example, a person is valued more as a member of the team rather than for contributing individually. So the Japanese are very competitive but not creative. Also, parental authority and family ties are stronger in Japan than in western societies however this is beginning to change. There are a lot of qualities that we consider that may have an impact on Japans successful criminal justice system and the impact that Japans cultural values may have on societys response and their criminal act. They are the most homogenous of people in the world as they have common history, language and race. Ninety nine per cent of its population is Japanese. By being a homogenous society it can help explain the low crime rate as they all share the common norms and have similar values. By the residents agreeing on what signifies being Japanese, social control becomes a lot easier as they have the same values and beliefs. However, this does not mean that homogeneity itself can explain the low crime rates as there are other examples worldwide where people all agree on the same norms and values yet there are still people that are not conforming to them.    Due to the lack of Christian heritage, individuals that are in Japan arent guilt ridden when they do something wrong as their culture doesnt believe in them sinning. However, having a sense of belonging has a huge impact on an individual in Japan. Deviant behaviour is considered a rejection of the social norms to which individuals are expected to conform to as they are part of the countrys tradition. As a result, if an individual does something wrong they would feel shame because they have violated the norms in society. Informal social control plays a huge part in Japanese society. In Japan this is applied to families, traditional religion, schools and work place. This method of informal social control is likely to be an important factor.   The way of the groups and family in Japanese society is that there is collective responsibility and that everyone sticks together. Although there is individualism it is different in a way that identity in Japan comes from the group that they belong to. Individualism in Japan comes from the individuals ability to produce, continue and guard relationships. Theres part of collectivism whereby everyone is attached, for instance school, family, employer. This tie between the groups then creates a sense of obligation towards each of them. This is good as it can provide emotional support however it can also bring a lot of shame when a member of the group misbehaves. Parents are an example of this as they are seen to be responsible and apologetic of the behaviour of a fully grown child. Self control is something which is learnt earlier on for the Japanese. Developing self control is the most important stage of socialization in Japan. This differs from western countries where educating a sense of self is more important. In Japan the main ways of socialization are families, schools and companies. The Family play a significant role in how their children behave. Individuals act within the limits of their family and community roles and are easily humiliated when deviating from them. There is a strong obligation to humour their family, community and their nation. The Japanese learn that the group is an important part of their wellbeing. Family is an important aspect and is opposite to how most individuals handle things in other countries. Bayley (1991) states that, American mothers chase their children around the block to get them to come home; Japanese mothers are chased by their children so as not to be left behind. This shows that Japanese children respect their mothers and actively seek out their attention. Individuals act within the limits of their family and community roles and are easily humiliated when deviating from them.    Japanese children are under strict discipline at home. Most importantly they are taught to adhere to parental authority and so they are driven by parental expectations. For this reason they are allowed to depend on their parents. Japanese children have always had a lot of body contact with their parents, being carried on their mothers back, taking baths with parents and sleeping with them till around the age of four or five. This differs from western society where children are taught to sleep in their own beds in their own rooms at an early age. Japanese children are therefore treated as big babies instead of small adults. Because of this Japanese children are very dependent on their parents. Bayley (1991) is clear to point this out when describing how in western countries parents control badly behaved children by keeping them grounded in the home whereas in Japan parents threaten children by saying they will be locked out of the home. From this children learn their punishment b y being excluded from the uchi world. In schools pupils are around a lot of school regulations.  Ã‚  Those who disobey these regulations are not only criticized by their teachers but also by their peers. Through the hidden curriculum Japanese pupils develop social control. Schools completely encourage informal social control. Pupils even fear asking teachers questions as they might be seen as revolting against the teacher. Also, Japanese pupils learn to not control selfish behaviour. They are taught this through small group activities such as cleaning. Pupils are also taught solidarity with the group and a shared responsibility for poor performance in the group. From this, Japanese pupils then learn that it is more appreciated to be part of a group rather than being alone as this is how it is in the  uchi  world. The Japanese companies are described as Gemeinschaft Capitalism (Mawby 1990.) This is because all the local communities dont have an impact on individuals in contemporary Japan but companies have replaced this instead. Companies provide a lot of benefits and a sense of belonging to a big family as well as a sense of pride. So the companies then offer ontological security. This then means that the worker then must follow the strong informal control by their company and if they do not do so then they will be psychologically excluded from their colleagues and the company which will mean losing the ontological security. The appreciation for hierarchal arrangements among people is another element of Japanese culture. Empey (1982) noted the importance of Americans distrust in the 1960s of their social institutions. However, the Japanese do not share this experience. Archambeault and Fenwick (1988) state that, group consciousness combines with a sense of order to force cooperative relationships between most segments of the Japanese community and their justice agencies. The respect of ones positions leads to citizens to honour and trust the justice system employees. Police courts and correction officials are seen as guardians of the societys morals as well as enforcers of the law. Because of the peoples faith in the agent of the system and the belief that decisions will be made according to what best serves society. The Japanese response to criminal offenders may differ to the response of other countries. Western countries seek rehabilitation by encouraging the offender to become independent and responsible whereas the Japanese system looks at encouraging the offender to integrate voluntarily into the structured social order. The Japanese see the community as the best place for getting the voluntary integration. Prison is not seen as a useful way of achieving rehabilitation and this explains why there is such a low incarceration rate in Japan. Japans way of policing is effective as they have a working relationship between the citizens and their services. Those from western countries may be troubled by some of the ways that the relationship between them works. For example, there is a residential survey that is conducted twice a year by Koban officers. Policing in western countries wouldnt do this as it would mean sharing personal and neighbourhood information with police officers. Also, Parker (1984) writes how Koban officers that are on patrol will enter homes that are unlocked and leave calling cards warning occupants about their poor crime prevention habits. This is because police behaviour in Japan reflects a moral norm just as much as a legal one.    Jury trial is a failure in Japan. As Shibahra says Japanese people prefer to be tried by a judge rather than by their neighbour. This is because the decisions of the jury may not be binding as the judge can disagree with it. The judge can then put the case before different jurys and so this is why in most cases defence councils go before the judge.   Another reason for the effectiveness of Japans criminal justice system is because Japanese citizens tend to admit to misbehaviour. Another way that looks at explaining the effectiveness of policing is how the police respond to civilians with encouragement and support.  Ã‚  As Bayley (1991) put it, the Japanese police and their citizens believe that each have to work through the other in order to make society a civil place to live. This support requires the police to place importance on non-enforcement activities and to  work together with people not just the ones that are breaking the law. This then results in service orientation which helps to explain the effectiveness in policing. Bayley (1991) also compares the policing in America with Japan. An American policeman is like a fireman he responds when he must. A Japanese policeman is more like a postman; he has a daily round of low key activities that relate him to the lives of the people among whom he works Japan is unique because of its low incarceration rate. This is surprising as it has the same objectives as most other countries, rehabilitation and retribution. Although they have similar aims, Japan is different in how they meet that aim. The majority of western countries try to solve rehabilitation by encouraging individualism whereas Japan looks at social responsibility.   Although the success of the economy in Japan was an achievement they also had another by having a falling crime rate. The western countries believed that because of industrialisation and urbanization that this was the cause of the rising crime rate. Since the World War 2 the crime rate has continued to increase whereas in Japan they have experienced a falling crime rate in the same time. Japan has two different types of norm. One deals with members of the group where an individual belongs and the other deals with non members of the group where the individual belongs. The first consists of giri (Japanese traditional duty) but the later appears to be more like western concepts of rights. This combination is Japanese perception of social environment which can be represented as two concentric circles. The inner circle called uchi (home) and the outer circle called yoso (elsewhere). When the police catch criminals 99 percent of the time offenders that come before a judge are convicted and 99 percent of those that are convicted are sent to prison. The statistics can be misleading as informal controls are used at each stage regardless of the formal terminology. Although this does seem impressive around half of the 99 per cent convicted have their prison sentence suspended and a lot of the time the offenders arent even placed in supervision. Japanese houses are small and are built on narrow streets close to each other. This makes operating social control systems and recognising deviant behaviour easier as everyone in the community is known and it becomes hard to hide. Today you would see patrol cars being used as a modern way of policing but Japan doesnt agree with this method. Instead they believe in the deployment system of Koban. One fifth of patrol officers work in patrol cars whereas the remaining four fifths operate from Koban. The Japanese citizens favour the Koban and where there is a lot of congestion in cities it means that the Koban officers on foot or bicycle would be able to beat patrol cars to scenes where police response is needed. The services that are provided by the Koban and their officers reflect community policing. One of the major strengths with policing in Japan is the police box system. These boxes are staffed by an officer who lives in the resource with his family and becomes a part of the community. The residents have to be registered with the local stations. Officers frequently do home visits and even provide general assistance.   In order to answer the question on how the low crime rate can be explained in terms of the social organisation in Japan we have found that a lot of contributions are the cause of this. Japan has successfully taken laws from different counties and has adapted it to fit in with their own society. Also we have learnt that informal social control plays a huge part in Japanese society and can be the answer to why there is such a low crime rate in Japan. In Japan, individuals tend to feel more at home within a group be it at home with a family or with their peers in school or at work. They fear expulsion from these groups if they were to deviate from the norms and so are less likely to commit a crime. Referencing Adler, F. (1983) Nations Not Obsessed With Crime, Colorado: Fred Rothan Co.. Braithwaite, J. (1989) Crime, Shame and Reintegration, Cambridge: Cambridge University Press. CIVITAS (http://www.civitas.org.uk/crime/crimestats6.php) European Institute for Crime Prevention and Cntrol (http://www.heuni.fi/Etusivu/Publications/1266333832841 Komiya, N. (1999) A Cultural Study of the Low Crime Rate in Japan, The British Journal of Criminology, Vol. 39 No.3. pp. 369-389. Miller, S., Kanazawa, S. (2000) Order by Accident: The Origins and Consequences of Conformity in Contemporary Japan. Oxford: Westview Press. Reichel, P. (1994) Comparative Criminal Justice Systems, New York: Prentice Hall.  Ã‚   Appendix: Module Handbook Reichel, Philip L. (1999).  Comparative criminal justice systems: a topical approach. New Jersey: Prentice Hall. Sheptycki, J. W. E., 1960- Wardak, Ali. (2005).  Transnational and comparative criminology. London: GlassHouse. Terrill, Richard J. (1999).  World criminal justice systems: a survey. 4th ed. Cincinnati: Anderson Publishing.

Jaguar Land Rovers Targeted Audiences

Jaguar Land Rovers Targeted Audiences This short brief intends to scrutinise Jaguar Land Rovers targeted audiences from a present generation analytical position. Jaguar, despite the recession and the age group of the audience, has been in a leading position. It continues to occupy, in spite of occasional budget recommendations and communication obstacles, a product that provides the ultimate customer satisfaction. 1. Current Marketing Situation The British Jaguar and Land Rover Manufacturers were acquired in 2008 for approximately $2.3billion by Indias Tata Motors from Ford Motors. (Hoovers, 2010, p1). Jaguar offers luxury coupes, sedans and convertibles. The recession, despite restructuring of the company, has resulted in falling sales volumes, and erosion of brand equity. Jaguar XFR occupies a difficult competitive niche. It faces competition from BMWs M5, and the Audi RS6 and Mercedes E63 AMG (Carsuk.net, 2009, p1). 2. Marketing Objectives Jaguar topped the globally accredited JD Power Associates 2009 Vehicle Dependability Study, considerably up from its 10th position in 2008 (Daye Van Auken, 2009, p1). Its primary marketing objective is to strengthen its brand equity and achieve retailing mileage out of the above position. The objective needs to bridge the gap between its consumers inherited brand perceptions of unreliability and its actual performance (Daye VanAuken, 2009, p1). 3. Target Audiences Jaguars targeted market profile consists of individuals who are over 40 years in age and have a high net worth retail customer record. Jaguar XJ, despite being a fine car, did not succeed because of the common perception of it being analogous to the iconic original 1968 XJ Series I (CarsUK, 2009, p1). Jaguars current slogan Born To Perform, appears to be contrary to the perceived style-quotient, which owners cite as reason to acquire the car (Kerwin Kiley, 2004, p1). 4. Positioning Strategy Jaguar requires constant positioning, akin to BMWs enduring 30 year old Ultimate Driving Machine (Kerwin Kiley, 2004, p1). Jaguars marketers need to position the brand as contemporary and cool; in line with the younger age profile of an increasingly affluent target audience (Carsuk.net, 2009, p1). The positioning strategy needs to differentiate Jaguar from its direct competitors, BMW, Audi and Mercedes, areas of performance, dependability and styling. 5. Communication Objectives Fords policy of a mass market approach was contrary to its luxury niche image and ruined Jaguars marketing (Kerwin Kiley, 2004, p1). Its communication objective should now be to prevent brand erosion and strengthen its old image as a special and luxury product (Ã…Â  trach, Everett, 2006, p1). The communication objectives should be realistic in terms of reaching the maximum relevant target audience, without compromising brand exclusivity. The objectives should above all, endeavour to negate perceptions of unreliability in its brand equity. 6. Communications Mix Jaguars Adam Henderson highlighted the companys 360Degree approach on deployment of all available communication marketing channels. The companys communication mix comprises of the following (Riley, 2010, p1): National communications through press, TV advertisements, Out of Home posters/billboards, video and in-market magazines, Digital communications, Experiential luxury drives and track events, Public Relations Social media, Brand Partnerships to engage with similarly interests viz. Barclays Wealth (investment bank), Customer Relationship Management (CRM) and Local dealer marketing 7. Budget Recommendations Much of Fords investment, (of around $10 billion since 1989), went into unsuccessful brand-stretching exercises, rather than in brand extension (Madslien, 2007, p1). The marketing budget is approximately is  £25 million. The marketing focus is on bringing in new customers (Riley, 2010, p1). Restricted budgets are making brands hesitate to invest in mobile campaigns. Jaguar, with achieved benchmarks, should continue such channel investments (Butcher, 2009, p1). Section B: Creative Brief 1. Target Audience Communication regarding current Jaguar offerings, in terms of their exclusive features and break-through styling, should reach the targeted audience of individuals, aged between 35 to 54 years, with high levels of disposable income (MobiAD News, 2008, p1). It is practical to include young financially secure people in the target audience, without estranging its core customers ([emailprotected], 2005, p1). 2. Communications Objectives The communications objective should look at striking a balance between solid old-fashioned elitism and contemporaneous innovative luxury (Riley, 2010, p1). Brand communication should be analogous to that of a design-directed luxury brand, amidst the contemporary luxury world of intelligence, imagination and innovation. Communication should render the brand relevant and compelling to the target audience (Riley, 2010, p1). 3. Communication Obstacles Decades of negative consumer testimonials regarding Jaguars unreliability and under-performance constitute huge obstacles to communications (Daye VanAuken, 2009, p1). Another obstacle amongst luxury auto brands pertains to their desire to endorse exclusivity, which clashing with the demographic distribution of social media (Silverstone, 2010, p1). 4. Key Promise/Benefit The key benefit for the targeted audience is higher levels of customer experiential satisfaction. Increased interaction will accomplish exclusivity to more segments of relevant targeted audience and will benefit all customers, dealers and prospects in terms of continuous customer satisfaction feedback. This will result in improved levels of dependability and customer satisfaction. 5. Reasons for Key Promise Outweighing Obstacles The key promise/benefit equation should bridge the gap between its targeted audiences perceptions of unreliability, versus its actual performance. This gap should be bridged by deployment of direct marketing methods deployed towards its core and potential target segments. Engaging consistently with relevant segments of target audiences through experiential or other channels will help better CRM practices and removal of obstacles. 6. Tone/Key Feeling of this Communication The key feeling needs to be a sustainable zeal for the Jaguar brand (Riley, 2010, p1). It should inspire products and surpass Jaguars historical brand values. It should differentiate itself in conveying that Jaguar, at heart, is a lavish and awe-inspiring sports car company (Riley, 2010, p1). 7. Media (Newspaper, Radio and Direct Mail) to reach the Target Audience The targeted audience needs to be reached through deployment of different marketing channels, viz. newspapers, journals and magazines, both online and offline, and selected radio channels that promote luxury brands (Riley, 2010). Direct mail can be effective only when focused on known and specific HNWI customer segments (Viswanathan Chiam, 2007, p1). 8. Other Creative Considerations Marketing strategy and communications should aim to get the attention of HNWIs attention, by portray the products successful qualities, rather than depending on them (Viswanathan Chiam, 2007, p1). Such audiences are often fickle and can be swayed by differentiated products or services that give them bragging rights (Viswanathan Chiam, 2007, p1). They can thus be persuaded by differentiated products or services that give them bragging rights (Viswanathan Chiam, 2007, p1). Marketing through social networks is also important in the modern day atmosphere of online penetration (Riley, 2010, p1). 9. Budget/Financial Constraints The overall marketing budget limits the budget for the campaign of the current XFR launch and decreases available expend. The digital communication budget is expected to cannibalise the operational budget because of the earlier success of the mobile campaign initiatives. This will constrain the budget for long-term marketing commitment, required for preserving and enhancing brand equity. Section C: Scripts 1. Quarter Page Newspaper Advertisement The innovative Jaguar XJ embodies a bold and spirited automotive magnificence. Its sophisticated, sporting and sleek demeanour, offers an enticing blend of outstanding design, awesome performance and engineering without compromise. The XJ customer can choose from four refined and powerful engines, which utilize the newest power train technology, to get an exceptional mix of class-leading efficiency and dependable performance. Principles of aerospace engineering and extensive use of Computational Fluid Dynamics (CFD) have determined the cars aerodynamic line. The lightweight aluminium body uses over 50% recycled material. Body panels manufactured from recycled material utilise only 5% of the energy needed for new aluminium, leading to a possible saving of 3 tonnes CO2 per vehicle. Building on recent XK and XF successes, the all-new XJ is the new introduction, offered to our ever discerning Jaguar customers. It is the companys four-door flagship, meant to fulfil aspirations of the new generation of customers (CarsUK.net, 2009, p1). 2. A 20 Second Radio Commercial The following script is meant for broadcasting over radio channels and should target distinct layouts and demographics. Both live reads and produced spots can be used simultaneously. Drive times, latter day parts and weekends are recommended for broadcasts. Script: Louis Armstrongs What a Wonderful World is this commercials music bed. What do the acronyms XFR, M5, RS6 and E63 portray? à ¢Ã¢â€š ¬Ã‚ ¦well, they are neither clandestine intelligence agencies of worldwide governments or alphanumeric codes representing chemical compounds. They are sports luxury saloons. If you do know about these life-changing products, you have already heard of the path-breaking Jaguar XJ. The epitome of British luxury, the all-new Jaguar XJ, exudes automotive magnificence (CarsUK.net, 2009, p1). It is sophisticated, sleek and sporting. It offers unparalleled comfort along with a mix of awesome performance, outstanding design and uncompromised engineering (CarsUK.net, 2009, p1). If you wish to test drive a Jaguar, do give us a call or book online vide our website: https://jaguarukforms.aplicor.net/testdrive.aspx. Our telephone numbers are: .. . We promise you an unparalleled experience at Jaguar.

Group Dynamics in 12 Angry Men Essay -- Movie, Film, Twelve Angry Men

In the 1957 classic 12 Angry Men, group dynamics are portrayed through a jury deliberation. Group dynamics is concerned with the structure and functioning of groups as well as the different types of roles each character plays. In the film, twelve men are brought together in a room to decide whether a boy is guilty of killing his father. The personality conflicts, the joint effort and the functioning of several minds together to search for the truth are just a few characteristics of group dynamics at work. The whole spectrum of humanity is represented in this movie, from the bigotry of Juror No.10 to the coldly analytical No.4. Whether they brought good or bad qualities to the jury room, they all affected the outcome. At the outset, eleven jurors vote in favor of convicting the accused without even discussing a single shred of the evidence presented at the trial. When a group becomes too confident and fails to think realistically about its task, groupthink can occur. Since it takes a longer time to communicate and reach a consensus in a group, decision making in a group is time-consuming. Therefore, when groups want to achieve a quick decision, as several jurors were eager to do, they make riskier decisions than individuals. Since not any individual is completely accountable for the decision, members will have a tendency to accept more extreme solutions. Only one brave juror refused to vote guilty. Juror #8 refused to fall into the groupthink trap and ultimately saved an innocent man's life. He openly admits that he does not know whether the accused is guilty or innocent and that he finds it necessary to simply talk about the case. What follows is not only a discussion of the particular facts of t he case, but also an intense ex... ...quires looking at matters objectively, analyzing the evidence, and coming to a fair conclusion. And even if the juror's personal baggage was not checked at the door, the shift into positive group dynamics allowed the jury members to overcome interpersonal conflicts and prejudices to reach consensus on the innocence of an alleged murderer. Bibliography 1. Kolb, David A., and Joyce S. Osland and Irwin Mr. Rubin. Organizational Behavior: An Experiential Approach. 6th edition. New Jersey: Prentice Hall, 1995 Pages 98-100 2. Sarah Trenholm. Thinking Through Communication: An Introduction To The Study Of Human Communication. 2nd edition. Allyn and Bacon: A Viacom Company, 1995 Pages 196 - 205 3. Damian Cannon, a review by. '12 Angry Men (1957)' Copyright Movie Reviews UK 1997 4. Steve Rhodes, a review by. '12 Angry Men (1957)' Copyright 1997 Steve Rhodes

A Case Study of a Colloid Cyst :: Medical Tumors Cancer Essays

A Case Study of a Colloid Cyst Colloid cysts in the third ventricle of are very rare intracranial benign tumors. The cysts are located deep inside which makes treatment of the tumor very difficult. It takes a team of skilled professionals to treat patient with these kinds of cysts. The two people that I will be focusing on are the Neurologist and the Neurosurgeon even though there are whole teams of people that specialize in neurosurgery and that see to the patients care pre and post operation. The Role of the Neurologist: The role of the Neurologist is to diagnose and come up with a plan of action for the patient, depending on what is wrong with the patient. The Neurologist can order test for the patient to see what is wrong and what needs to be done. These tests can include but are not limited to blood test, CT scan, or MRI scan. The Neurologist works with the Neurosurgeon and instructs him or her on what to do during the surgery. Patient can get referred to Neurologist for many reasons but most often the patient symptoms are intracranial pressure (headaches) and/ or dizzy spells. Common signs of a colloid cyst are short-term memory interruptions and papilledema. Papilledema is swelling of the optic disk where the optic nerve enters the eyeball. The optic nerve is responsible for carrying virtual impulses to the brain. Based on the symptoms of the patient the neurologist will order test to find out what is going on. A Magnetic Resonance Imaging (MRI) is one way of diagnosing. Most of the brain and central nervous system problems are diagnosed through the use of a MRI. MRI creates an image using nuclear magnetic resonance and is possible because the human body is filled with small biological magnets. (See figure 1, normal brain during MRI) In the case of the patient he never saw a neurologist because his colloid cyst was found during a routine CAT scan following his accident. However the patient was suffering from dizzy spells prior to surgery. For patients with a colloid cyst the most common plan of action is surgery, which is preformed about 93% of the time. The two method used most often are Transcallosal and transcortialtransventricular. Out of the 105 patients in the

Scandal at Abu Ghraib

The abuse scandal of prisoners at Abu Ghraib occurred during the Iraq war. From 2003 to 2006 AbuGhraib prison was a US Army detention center for captured Iraqis. An investigation into the treatment of detainees at the prison was prompted by the discovery of graphic photos depicting guards abusing detainees in 2003. The facility was located nearBaghdad on 280 acres. At the height of the scandal, the prison held up to 3,800 detainees.Most of the detainees lived in tents in the prison yards(CNN Library).Spec. Joe Darbywas a U.S. Army Reservist serving as a Military Police (M.P.) at the Abu Ghraib prison, when, in January of 2004 he blew the whistle on several of his colleagues that were involved in the abuse scandal. He said he received the now-notorious abuse photos on computer disks(CDs)from Cpl. Charles Graner at the beginning of December(Associated Press). He turned them over to the Army investigators Jan. 12, testifying that he knew Graner was a ringleader in the abuse and would be returning to the prison soon from another assignment.Darby was right in disclosing the abuse and blowing the whistle because the duty of preventionof further illegal abuse of prisoners by U.S. Army personnel outweighed any other duty or loyalty that he may have felt bound to. In addition, withholding evidence and knowledge of something as fundamentally wrong as torture could have led to more problems for Spec. Darby overall because the abuse could have escalated and eventually have been found outanyway. In James 2this case, justified legal action against him as a co-conspirator, for withholding evidence, and failure to disclose illegal activity could have been usedagainst him. Furthermore, feeling as distressed as he did about finding the photos of the abuse, living with the knowledge of having ignored inhumane acts performed by Army personnel could have led to tremendous psychological stress due to feelings of guilt. Why did Joe Darby wait several weeks to turn the CDs in? In a situation where whistleblowing becomes a very real possibility for someone, two, possibly more,loyalties start conflictingwithin the person having to decide on whether to blow the whistle or not,Most oftenthisis a conflict between a public or common moralinterestthat the actor feels he has to protectand hisfeeling of duty, commitment , and loyalty to an organization and/or one or several individuals. This conflict of loyalties can be agonizing for the potentialwhistleblowerbecause hewill havetodisregardone loyaltyin favor of another(both of which are of equal moral importance to him)if he blows the whistle.In Spec. Darby's case there were several conflicts. First, the loyalty to the institution of the Army;secondthe loyalty to his colleagues;third, public interest intheprevention of harm and illegal activities,and finally thefear of retaliation, the threat to his own person as well as his family. In one interview, about disclosing the abuse at Abu Ghraib, Darby is quoted assaying it was†the right decision and it had to be made†(Norris). While he was hailed as a hero by some, he was also facing a lot of opposition for his actions as a whistleblower. After returning to the U.S. he was placed in protective custodyfor an extended amount of time, and later had to move from his hometown to escape harassment and threats against him and his family. According to Kantian deontology, which is the best moral theory to apply here,Darby had a duty to blowthe whistlebecause the concept of duty is the essential or central point of James 3deontology, and rather than being worried about the consequences of an action, the important thing is the way actors think when they make choices.The act should come from respect for the moral law. The only inherently good thing, according to Kant, is the good will, and the will is good when one acts out of duty and not out of inclination (to gain something material or gain a feeling of self-satisfaction). Darby made the decision to blow the whistle for the sole reason of preventing further wrongdoing by fellow soldiers, and further harm to prisoners at Abu Ghraib. He acted out of good will; he had neither material gain nor did the act of whistleblowing make him feel good. He perceived it as his moral duty to disclose the information. While an opponent of whistleblowing may argue that deontology cannot justifyintroducing as universal law theexternal or public disclosure in all cases of alleged wrongdoing, it can be countered here that it is equally not justifiable to establish as a universal law for a person to keep quiet about knowledge of intentional wrongdoing forever or indefinitely. Additionally, the duty to blow the whistle,as suggested bydeontology,is already being upheld in several professions, and in many of the States.For example,teachers,and physicians are required to report suspicions of abuse, nurses are required to report mistakes in the medical treatment of patients, and thereare laws that punish the failure to report a felonyin numerous states. Even in the Military there are clauses that obligate a soldier to refuse an order that is not legal. These are all examples of deontological theory supporting whistleblowing as the duty of a good citizen. While blowing the whistle externally is still often a controversial concept, internal whistleblowing has long been encouraged or been made obligatory by management in corporatecodes of ethics (Paddget). Considering that many U.S. soldiers were in the explicit pictures that were taken of the abuse, one stands to reasonably pose the question if Darby was the only person who was James 4disturbed by the actions of the soldiers involved in the torture of detainees. Spec. JeremySivits, who is also mentioned in case 6.2, was the first soldier to be tried. In his defense, his attorney insisted that Sivits was merely following orders, as he had been trained, to photograph the abuse. He claimed that followingorders was the right thing to do for Sivits(Clancy, Vaught and Solomon). This defense did not hold up in court, and Jeremy Sivits was tried and convicted, possibly because his invoking the defense of obedience was flawed. â€Å"Strict† obedience, which is what Sivits obedience to superiors essentially was, cannot excuse participation in a case involving unlawful actions as using torture and abuse on detainees of the U.S. Army. The Uniform Code of Military Justice (UCMJ) 809[890]. ART.90(20), makes it clear that military personnel need to obey the â€Å"lawful command of his superior officer,† 891.ART.91 (2), the â€Å"lawful order of a warrant officer†, 892.ART.92 (1) the â€Å"lawful general order†, 892.ART.92 (2) â€Å"lawful order†. In each case, military personnel have an obligation and a duty to only obey lawful orders and indeed have an obligation to disobey Unlawful orders, including orders by the president that do not comply with the UCMJ. The moral and legal obligation is to the U.S. Constitution and not to those who would issue unlawful orders, especially if those orders are in direct violation of the Constitution and the UCMJ (Mosqueda).

Evaluate the strengths and weaknesses of youth justice policies in England and Wales since 1997 Essay

Introduction When Labour took office in 1997 they claimed that they would be tough on crime and the causes of crime. The first 6 months were unprecedented, with six consultation documents being released on youth and crime each containing its own proposals these were first published in Tackling Youth Crime, Reforming Youth Justice (Labour 1996). To start this essay I will first discuss Labours 1997 White Paper, No more excuses: A new approach to tackling youth crime in England and Wales, where policy was laid out and then later legislated in The Crime and Disorder Act 1998. From this I will evaluate the weaknesses and strengths of the various elements of this policy which will include the aims of the youth justice system. Then in the second part move to evaluate the abolition of the doli incapax, the reparation order and parenting order. Thirdly I will evaluate the child safety order, local child curfew, final warning scheme, action plan order. The fourth part will be an evaluation of the detention and training order and new arrangements for secure remands of 12-16 year olds. And finally the establishment of the Youth Justice Board for England and Wales, Youth Offending Teams and the duties of the local authorities and other agencies to make sure the availability of the appropriate youth justice services. And then finally bring all my findings together to produce a clear and comprehensive conclusion; which I believe has many strengths and some weaknesses. The Labour government’s 1997 White paper, No more excuses: A new approach to tackling youth crime in England and Wales is a document which sets out labours programme of reform for the youth justice system in England and Wales, it aims are â€Å"a clear strategy to prevent offending and re-offending, that offenders, and their parents, face up to their offending behaviour and take responsibility for it, earlier, more effective intervention when young people first offend, faster, more efficient procedures from arrest to sentence, partnership between all youth justice agencies to deliver a better, faster system† Home Office (1997). According to the Home Office (1997) the aim of the youth justice system is to prevent offending by young people. And the Crime and Disorder Bill has in it a requirement that it is the duty of all people working in the youth justice system to uphold these. The requirement covers all the youth justice agencies in England and Wales like the police, social services the probation services and others working in the Youth Offending Teams, the Crown prosecution service, defence solicitors, the prison services and courts and the way they deal with young adults. The claim is that this will provide unity between them all and that everyone is striving for the same purpose. The government will also complement this with a new proposal for a new Youth Justice Board for England and Wales who will give advice on how to set standards and how to monitor performance. Also this will not take over or supersede practitioner’s previous roles, but will support them to understand their actions and choices when they deal with young people this can help to stop offending and can prevent avoidable delays; such as the chances of offending when awaiting sentence can be reduced, also making young people responsible for their own behaviours which can help youths understand and change their behaviours. Also community and custodial penalties whose priorities are on the causes of offending which can be enforced can help. This duty that has been stated is a clear strength bringing the various agencies and services in the same line and having one clear aim of what the task ahead is this also eliminates any confusion that might have existed. The government according to the Home Office (1997) proposes that an aim of youth justice system and the duty discussed previously and their practitioners would be supported by more complete, non statutory objectives for these agencies. These would support the proposals made by Jack Straw’s Youth Justice Task Force which is a variety of people and groups that have a high knowledge of the system and have now issues of victims and representatives of the governmental departments. The Task Force stated their recommendations for preventing offending which were, a speedy administration of justice so that the accused matter can be sorted out quickly, confronting offenders with the consequences of their actions, for themselves their families, victims and their communities. Punishment which reflects the seriousness and the persistence of the offending. Also to support reparation to victims by the offenders and to strengthen the responsibilities of parents and to help offenders to fix their problems and to build a sense of the personal self. This is also strength as all involved have a good knowledge of the problems and the system and would be a good resource to the system to have. And also what the Task Force has recommended is also a good step forward as it is these that have stopped the system from being efficient. Moving onto the abolition of the doli incapax the reparation order and parenting order. The doli incapax according to Muncie (2009:275) In England and Wales, children fewer than 10 could not be found guilty of a criminal offence, and the law for many years believed that those under 14 were incapable of criminal intent. But during the 1990s the doli incapax, which had been in the law since the 14th century, was being challenged by both the right and the left. This was due to the Bulger case, the policy was put under review by the conservatives after the 1994 High Court ruling. Three years later it was abolished in the Crime and Disorder Act, the reasons given for this were so that they could convict young offenders who wreaked havoc on communities this was based on the fact that they believed that 10 and 13 year olds could capable of knowing between right and wrong. This was against what the UN had recommended for The UK which they had made in 1995 then 2002 to come in line with the rest of Europe but the government went totally in the other direction. They gave no direction to the courts and to the youth offending teams that overall child welfare is the main consideration. This is a weakness as it contradicts what Labour had said in there White Paper, and the fact that the YOTs would be confused with conflicting policies. This legislation manages not to take the child’s age into consideration and this can be seen just by looking at the rest of Europe are the children in the UK not the same. The reparation order is for young adults to understand the cost of their actions and to take responsibility for them. What is asked is that they repair the damage caused directly to the victim through mediation if they both agree or to the community indirectly cleaning up graffiti and other tasks around the community. This would be managed by the YOT, this can be a real strength in the rehabilitation process giving something back to the victims and the community and being able to see the damage they have caused helping to change their lives around. Also the parenting order which has been stated by the Home Office (1997) to be created so that it can give support to parents so they can control their children. The order requires parents attend a counselling or guidance session once a week for 3 months and if the courts think that it is needed then a requirement to make sure that children attend school and to see that they get home on a certain time. This is also a strength as it forces parents to be responsible as some parents let their children do what they want to and so this is a good way of making parents act so that they can help their children from offending. Now moving onto the child safety order, which according to the Home Office (1997) has been developed to safeguard children who are under ten where there is risk that these children will be involved in crime or signs of anti social behaviour can be seen. This could be available to local authorities in the family proceeding court. A court would be able to make a child stay at home at a certain time or ban them from going to certain places. They could also stop certain behaviours like truanting; this could also be combined with a parenting order. And if these are not obeyed then the local authority can start proceedings. The strength of this is a the combination of the two orders as it can be most effective this way by handing responsibility 2 both parent and child giving maximum results. Then there is the Local child curfew which is for the Childs own good and to stop neighbourhood crime and disorder and states that children should not be out without supervision at night. This can be used by the local authorities and police but they would have to get permission from the Home secretary. Also the council could then bar children under 10 from certain public places after certain times. These can last for up to 90 days and if these are to be extended then police and local community. The strength of this is that it involves the local community so determining what’s best for the members of their own community. Then there is the final warning where the Home Office (1997) has replaced the cautioning with a statuary police reprimand, what happens is that the police can decide to reprimand a child and give them a final warning or to bring criminal charges to the offender. What then happens is a community intervention programme is forced which makes the offender and his family address the causes this behaviour which can help solve the problem. What the final warning entails is that the first offence the offender can receive a reprimand by the police if the crime is not that serious and if it carries on then a another final warning or criminal charges can be pressed. But on no grounds must 2 final warnings be given. The strength of this is that it lets the offender know that they will be strict and will not put up with it again a final warning is a final warning. Also an action plan order which is like a community penalty for young offenders, this is a small, rigorous programme where community intervention is used combined with punishment and rehabilitation so that the offender’s behaviour can be changed and more crime can be stopped. The strength in this lies in the way that it uses various methods simultaneously like community intervention, punishment and rehabilitation which can only increase the chances of success. Moving onto and new arrangements for secure remands of 12-16 year olds. The Home office (1997) state that the government should have undeniable powers to remand to secure accommodation. For young people who are of the age 10-16 and are awaiting trial. And so The Criminal Justice Act 1991 and the Criminal Justice and Public Order Act 1994 included in its provisions to amend the Children and Young Persons Act 1969 which was to allow courts to remand 12-16 years olds directly to secure local authority accommodation with certain conditions. But this was not put into operation. The conservatives had started a building programme which was for 170 new local authority secure places, there completion date was 1998. But Labour said that these would be not enough. And so declared to use the Crime and Disorder Bill to implement court ordered remand power on some groups of youths. Priority would be gives to 12-14s then girls of the age 15 and 16 and also boys of that age when places become available. This is due to courts believing that these children are vulnerable and they are emotionally and physically immature and so there is a danger that they could harm themselves, this is also strength as it recognises that they are still young but this also does contradict other policies in this White Paper which it does on many levels. Also detention and training orders, these will give powers the Home Office (1997) states can be used for 10-17 year olds and courts can use these only if it is a very serious crime and if they are persistent offenders and the court believes it is needed to protect the public. This will also added to 10-11 year olds but would only be permitted by parliament if seen to be needed. The length of the sentence will be divided, half of it will be in custody and half in community supervision and this also could be adjusted if good behaviour is seen. This is a good as it does not just impose a detention where by this can harden the youth and in some cases lead to further crimes but with the community supervision would let the offender know that they have been given a chance to mend their ways. Then Maguire, Morgan and Reiner (2002:560) discuss Labours ‘new youth justice’ which is the forming of the Youth Justice Board (YJB) and the Youth offending Teams (YOTs); and also what takes place through this legislation is a restructure of non custodial penalties in the youth court. So considering Labours main aim of having a youth justice system which prevents offending by children and young adults, the way labour went about this is to impose order from the centre. There tools to enable this was a catalogue of legislations, also the then Home secretary Jack Straw formed a youth justice task force the aim of this was to keep a tight link with all the other agencies involved with young offenders. Due to the section 41 of the Crime Disorder Act the YJB had turned into a non departmental public body which was then sponsored by the Home Office. The job of the YJB was to monitor the running of the youth justice system and the provision of the youth justice services and also the national standards and establishing the right performance measures. What also the 1998 Act made possible was for the home secretary to give the board more powers which included the YJB becoming the commissioning body of all the placements that are under 18 in a secure facility on remand or have a sentence from the courts. The YJB was also given control over commissioning places including prison services YOTs, secure training centres (STCs) and local authority secure units. This is also strength as it brings together all the agencies under one roof you could say and so the aims are understood by all and are the same this can only help. This brings me to managerialism, the reason the YJB and the YOTs were set up in the first place was because according to Muncie (2009:297) investigations from the Public Accounts Committee, Audit commission and the National Audit Office recommended and supported subjugating professional skills independent managerial ideals of what works, which could attach certain resources to credible and successful outcomes and which could initiate responsibility to law and order from a central state to a sequence of semi independent local partnerships which will include privatized bodies and voluntary agencies. Words such as individual need, rehabilitation, reformation, penal purpose and due process are replaced by techniques of classification and actuarialism, risk assessment and resource management changes all the earlier understanding of law and order from understanding motivations of crime to making crime bearable through universal coordination. This is a total difference from earlier ways and managerial system is thought to lower the standard or expectations of what a government can achieve in the youth justice system. This to me is a weakness as it is being run like a business which always has its priorities in cost and reduction, but also I can see strengths to as it can be more efficiently run with professionals running it – with the right knowledge. The Act also contained anti social behaviour orders. Muncie (2009:317) explains that they are usually refer to a variety of things such as youths that hang out causing trouble making a nuisance of them and to their neighbours, making noise, vandalising property, littering, and causing graffiti to public property and drunkenness. This has been a priority in England and Wales, the key to New Labour was to strengthen the ability of the criminal justice system so they could treat disorder and the lack of respect but serious crimes too as it was clear that disorder was rising and was affecting neighbourhoods and also that it was a sign of times to come more serious crimes. The police and courts were said to be powerless against the nuisance and the anti social behaviour that was being caused and that this was being mixed in with impunity. Second at the centre was a program and wish not just to reduce crime and disorder, but to encourage a process of civil renewal and civic responsibility. Third the broken windows theory was taken aboard a it was believed that a failure to accept zero tolerance policing of lesser serious offending and signs of disorder could only further destroy already deprived and marginalized communities. The Anti social behaviour order (ASBO) was the flagship of New Labour in their 1998 Crime and Disorder Act. Muncie (2009:318) explains that this is a civil not a criminal order and can be given by the police and local authority to anyone that is over 10 years of age whose behaviour can cause alarm, distress or even harassment. The minimum time an order can last is two years. But if you breach the order it will be treated as a criminal offence and the punishment for this can be up to two years in prison for juveniles and five years for adults. Certain local authorities went even further and started to experiment with Acceptable Behaviour Contracts (ABCs) which were for even lower levels of behaviours and for lower ages those below for ten years of age. And if they are given an order then they must agree and to take steps to correct their behaviour, the steps will be decided by local youth offending team (YOT) and their parents must also agree on the steps. Initially when the ASBO was introduced it was said that it was for adults that were nuisances to their neighbours, but this statement was later changed and became for young people and areas that high crime rates became the targets of this order. The â€Å"Home office review, 58% were made on under 18 year olds and a further 16% on those aged between 18 and 21. There are certain steps in this that are positive but to me there are inherent weaknesses to, like to give anti social behaviour order and lock youths in their houses and stop them from going into certain locations can work but does not address the real problem, and Labour could try and find the cause of these problems as this to me is just breeding further adult criminals and as we have seen lately getting an ASBO is some thing to show off so demoralising it entirely. So to conclude I have found that Labour have a lot of strengths in their Youth Policy but have inherent weaknesses which stem from various contradictions in the policy. The strength that I have found are first of all is the duty that has been put into the legislation, which brings various agencies and services together, which unifies them and sets a main agenda that all must adhere to as it is in the legislation to follow the duty and eliminates any confusion that might have existed, and another strength is to support these by the task force which comprises of professionals and people in the field that can offer the best advice. Also the reparation order is a strength as it forces parents to be responsible as some parents let their children do what they want to and so this is a good way of making parents act so that they can help their children from offending and make them responsible. Then the child safety order, the strength of this is a the combination of the two orders as it can be most effective this way by handing responsibility 2 both parent and child giving maximum results. Then the local child curfew’s strength lies in the way it involves the local community so determining what’s best for the members of their own community. Then there is the final warning where the strength in this lies in the way that it uses various methods simultaneously like community intervention, punishment and rehabilitation which can only increase the chances of success. Which brings me to secure remands of 12-16 year olds which is also a strength as it recognises that they are still young but this also does contradict other policies in this White Paper which it does on many levels, the detention training programme has strength because it does not just impose a detention where by this can harden the youth and in some cases lead to a life of crime but with the community supervision would let the offender know that they have been given a chance to mend their ways. The forming of the YOTs and YJB is strength as it brings together all the agencies under one roof you could say, and so the aims are understood by all and are the same this can only help, and managerialism is strength as it can be more efficiently run with professionals in charge. Now I will just conclude my findings of the weaknesses which are; the abolition of the doli incapax to me is a weakness as it manages not to take the child’s age into consideration and this can be seen just by looking at the rest of Europe, are the children in the UK not the same. Another weakness is the ASBO to lock youths in their houses and stop them from going into certain locations can work but does not address the real problem, and Labour could try and find the cause of these problems as this to me is just breeding further adult criminals and as we have seen lately getting an ASBO is something to be proud off and to show off so demoralising the order entirely. There are strengths and weaknesses in this policy but I have found the strengths outweigh the weaknesses. Bibliography Home Office, (1997), White Paper, No More Excuses: A new approach to tackling youth crime in England and Wales Muncie, J. (2009), Youth and Crime, 3rd edition, London, Sage publications Maguire, M. Morgan, R and Reiner, R. (2002), The Oxford Handbook of Criminology, 3rd Edition, Oxford, Oxford University Press. Goldson, B. Muncie, J. (2006), Youth Crime and Justice, London, Sage Publications Baldock, J. Manning, N. and Vickerstaff, S. (2007), Social Policy, 3rd edition, Oxford, Oxford University Press.